Micro-Branding & Apparel
UTSA Engineering BBQ:
I designed a rugged, badge-style identity for the annual engineering community BBQ. The "Pit Crew" lockup features crossed grilling tools and a distressed halftone texture to capture an authentic, industrial smokehouse aesthetic. The branding was applied across event touchpoints, including custom screen-printed aprons and coffee mugs.
BGE Motor Club:
I created the visual identity for the BGE Motor Club, an internal employee interest group. The design features a classic "winged wheel" emblem and badge typography, evoking a vintage motorcycle club aesthetic that fosters a sense of camaraderie and grit among members.
ACT Program Logo:
I developed the logomark for BGE's "ACT" initiative (Accountability, Communication, Transparency). The design utilizes a compass motif, with three interlocking directional arrows forming a circle to visually represent the program's role in guiding corporate values and employee conduct.
Event & Print Collateral
ULI Game Day Golf Tournament Poster:
I designed the promotional poster for the Urban Land Institute (ULI) "Game Day" Golf Tournament. The visual concept merged tailgate sports aesthetics with golf iconography, utilizing bold typography and a dynamic layout to drive excitement for this industry networking event.
Austin Holiday Lunch Collateral:
I designed a cohesive suite of event collateral for the Austin office’s annual holiday luncheon, including large-format posters, email invitations, and printed flyers. The visual system adapted a festive typographic treatment across both digital and physical channels to maximize internal awareness and drive attendance.
University of Houston Career Fair Invite:
I created the official invitation for the University of Houston Career Fair mixer. The design prioritized clear information hierarchy and professional polish to effectively attract prospective engineering talent.
Client Holiday Gift Tag:
I designed premium holiday gift tags attached to year-end client packages. The piece utilized high-quality card stock and elegant typography to add a tactile, personal touch to the firm’s external relationship building.
Motion Design
Halloween Contest Video (Motion Graphics):
I executed the motion graphics and post-production for the marketing team's "Saturday Night Live" themed entry. Using Adobe After Effects, I recreated the show’s iconic intro style with custom character transitions and kinetic typography to introduce each team member.
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